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Bouchard Is Being Sought-After By Agencies
     
 

 

 
 
 
 
 

 

 

 

 

 

Eugenie Bouchard has become one of the  players most sought-after by agencies, with IMG saying that it is trying to sign up the 20-year-old.

IMG ''would love to represent Eugenie Bouchard,” Fernando Soler, head of tennis for the agency, told Bloomberg.

''We’ve been in touch with her.''

He identified a combination of elements which give her significant commercial appeal. “She is talented, she is beautiful, she has a very nice personality, she has a strong domestic market, she has international appeal,” he said. 

Bouchard will enter the top 10 this week following her appearance in the Wimbledon final. Despite a straight-set defeat to Petra Kvitova, the telegenic blonde was big news during the fortnight, being featured prominently in British newspapers and media as well as her nation of Canada.

The competition is fierce because Bouchard's contract with Lagardere Unlimited is up for renewal this year. Even as IMG expresses interest, Sam Duvall, who represents Bouchard, said the agency wants to keep its newest big name player.

Duvall has described Bouchard as having ''the ability to be more marketable than Maria,'' referring to Maria Sharapova. Sharapova is represented by IMG and is the world's highest-earning female athlete, pulling $23 million a year.


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