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By Charles
Bricker
First, Arlen Kantarian resigns as head
of professional tennis for the USTA, in
part because of a major philosophical
and organizational split with CEO Gordon
Smith.
Next, ATP CEO Etienne de Villiers
doesn't have his contract renewed when
it expires on Dec. 31, though we knew
that was going to happen months
previously.
Now, in what surely is more than a mild
surprise, Sony Ericsson WTA CEO Larry
Scott quit this afternoon after six
years of boot-strapping the women's tour
into the 21st Century.
So there you have it. A clean sweep of
the three most powerful figures in
professional tennis in the course of a
few months. However, unlike the USTA and
ATP situations, it is unlikely there is
anything controversial about Scott's
departure. He's had some fires to put
out the last couple years, but he did a
fairly good job of dousing them, and
we'll get into a couple of them in a
moment -- the Dubai situation and the
Williams sisters/Indian Wells
controversy.
On balance, however, you'd have to say
Scott's tenure was strong, and certainly
good enough to land him one of the plum
jobs in college athletics as
commissioner of the Pac-10 Conference.
His salary is well over $1 million at
the WTA and no doubt he's going to be
closer to $2 million when he moves into
a much bigger office at the Pac-10.
He'll remain on at the WTA to ease the
transition to a replacement.
He leaves behind a women's tour that is
world's better than it was when he took
over for former Nike executive Kevin
Wolff, who richly earned a reputation as
the invisible CEO. He leaves the WTA
with a couple years left on an $88
million sponsorship contract with Sony
Ericsson. He leaves behind a tour which
now has equal prize money with men at
the four Slams. He leaves behind a tour
being governed by Road Map 2009, which
has streamlined the tournament schedule,
given the women a longer off-season and
gone a long way toward getting the
tour's best players to the biggest
tournaments.
But there are problems. Justine Henin's
retirement in 2008 left a void at No. 1
that hasn't been filled and Maria
Sharapova, probably the No. 1 drawing
card, hasn't played a singles match in
months. We've seen Jelena Jankovic and
Dinara Safina flirt with the No. 1
ranking. Serena Williams has been there,
but she'll have a hard time holding onto
it because she plays fewer tournaments
than her competitors. No one seems to be
able to put a hammerlock on the No. 1
ranking, and the tour needs that one
ultra-strong player to shoot at.
In addition, there are those two
nettlesome problems lingering on --
Dubai and the sisters animosity toward
Indian Wells.
You probably know most of the details. A
few weeks ago, as a result of the
month-long Israeli incursion into the
Gaza, the Dubai tournament refused to
issue Israel's Shahar Peer a visa to
play. Despite calls by some for Scott to
cancel the tournament, he chose to let
the event go on and then hit the
tournament with a huge fine, even after
the tournament vowed that no player
would again be denied the right to
compete because of politics. Women
players spoke out against the decision
to go on with Dubai, but none of them
boycotted in support of Peer. In fact,
the only player to refuse to play was
Andy Roddick, in the men's tournament
that runs consecutively with the
women's.
I thought Scott made the right decision.
There was sponsor money at stake and the
tournament was a day away from starting.
He let the world chastise Dubai and then
he hit the tournament with massive
penalties -- so bad that reliable
sources say the tournament will be off
the calendar in 2010.
Then there was the Williams problem with
Indian Wells. When Scott unveiled his
Road Map at Wimbledon last year, it
proclaimed that all top 10 players would
have to play the four major WTA
tournaments (not the Grand Slams, which
are run by the ITF), and that includes
Indian Wells. If a player didn't have a
health excuse, she would be suspended
for the next two events. Strong
punishment and justifiable. But the
Williamses refused to budge and father
Richard Williams threatened to sue the
WTA if his daughters were suspended and
barred from playing their hometown
tournament at Key Biscayne. That put
Scott in a very difficult spot. Two
black players sue the WTA. Not a good
look. And even though, no doubt, most
people would applaud the WTA for taking
a tough stand against the Williamses,
the publicity would have been extremely
harmful.
So Scott came up with the alternative of
allowing any player to miss one of the
big four without cause as long as she
did publicity for the tournament at some
later date. Scott justified that by
saying it would apply to all players.
Which is true, but it was obviously put
in to accommodate the Williamses. It was
the best of a series of bad alternatives
he could have come up with.
What the WTA is going to miss is Scott's
people skills. He was tough in the
boardroom, extremely convivial in
public. He cajoled, never demanded. He
negotiated, never ordered. He also
surrounded himself with some superb
people and it wouldn't be surprising if
his successor is his No. 2, Stacey
Allaster, who might be the most powerful
woman executive in women's sports.
Personally, I'll miss Scott . . . a lot.
I'll miss his good humor, his sense of
family, his vision, and maybe most of
all the stunning view from his office in
the high-rise Bank of America building
in St. Petersburg, looking out over
Tampa Bay.
Charles Bricker can be reached at
bricker@tennisnews.com
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