Indian Wells Plans Major Improvements To Stadium 1 For 2017
The Indian Wells Tennis Garden will make numerous improvements to Stadium 1 following the 2016 BNP Paribas Open, including...7
Lacoste Renews Sponsorship of Miami Open
The Miami Open will have Lacoste as its clothing sponsor for a second year, with the French apparel company planning several promotional...
Becker Is Launching A Tennis Academy In China
Boris Becker will work for the greater recognition of Chinese tennis after signing on as celebrity endorser of a...
BNP Paribas Is Happy With Its Sponsorship of Indian Wells
The regional CEO of BNP Paribas is happy with the company’s affiliation with Indian Wells and suggested its sponsorship...
BNP Paribas Creates Annual Scholarships For Indian Wells Area High School Tennis Players
BNP Paribas, a global leader in supporting both amateur and professional tennis, has announced the creation of annual scholarships...
Nadal, The Brand, Is Rolling Along Nicely
Modest islander Rafael Nadal, one of the best-paid millionaires in tennis, shyly declines to label himself and his worldwide...
John McEnroe Is Spokesman For BNP Paribas
John McEnroe is the spokesperson for the BNP Paribas ‘fan academy’ campaign, which aims to promote spectator involvement in the game. McEnroe, dressed...
The Inaugural NY Empire Team In World Team Tennis Has Secured Citi as a Sponsor
The deal will see Citi become the presenting sponsor of the team. The credit card corporation will receive signage at...
Sharapova To Launch Chocolate Line May 4
The launch of Maria Sharapova’s new chocolate line will go ahead despite the current climate of suspicion concerning the...
Indian Wells Is Aiming For A Status Above The Other Masters Events
Along with the Shanghai Masters, Indian Wells tournament organizers have lobbied the ATP tour about creating a category of special...